KOR Wireless is a master agent in the prepaid wireless industry. A master agent is a company that provides dealers with services such as commissions, quotes, and order management, all related to the carrier they represent.
The brand identity is professional and dynamic. The logo design reflects the reception bars of a mobile phone and conveys a sense of growth to the viewer. As a B2B company, it is essential to communicate stability and success.
The imagery used in digital and printed collateral is youthful and fresh, designed to capture attention during trade shows and specialized events.
A key feature is the companion app, which allows employees to interact and exchange vital information efficiently. To enhance usability, the app features a clean interface with an intuitive flow, ensuring a smooth and quick learning curve.
The website concept is intentionally minimalist, with subtle color accents. This approach enables users to focus on exploring the advantages of signing up without unnecessary distractions.
Logo
HCD
Human-centred design
The targeted audience was identified as mid-teens, adults, men and women. So the challenge was to find a common factor that could make the usability of the app successful. The app has to be intuitive and usable for distributors, vendors and sale people. To become familiar with their habits, behaviors, likes, and dislikes we gathered data from specialized fair and in-store interviews.
UI/UX Design
Digital Style Guide - App
Website UI/UX
1st Email Sequence Example
Digital Ads Campaign
Print Collateral
