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Archive

Record Night

[vc_row css=".vc_custom_1456998711092{padding-top: 20px !important;}"][vc_column][vc_column_text] New Los Angeles is an independent record label based in East Hollywood, CA. I created a logo for the “Record Store Night” a promotional event with live performance. The logo was used on print and digital supports like merchandising and marketing collateral (bags, t-shirts, flyers, posters, stickers), social media and also used as a decorative element during the event (projection, vinyl banners, door cling). In the past, the label used an illustrative approach for their brand such as the...